Five SEO Trends That Can Impact Your Website's Rankings in 2017

Nov 11, 2018
Blog

In the ever-evolving world of search engine optimization (SEO), it is crucial for businesses to stay ahead of the competition by adopting the latest trends and techniques. At Zebra Marketing and SEO, we understand the significance of achieving high search rankings to boost your online visibility and drive organic traffic to your website. In this comprehensive guide, we will explore five SEO trends that can have a significant impact on your website's rankings in 2017.

1. Mobile Optimization: The Rise of Mobile Search

In recent years, mobile devices have become a primary means for accessing the internet. With the increasing popularity of smartphones and tablets, search engines have started prioritizing mobile-friendly websites in their ranking algorithms. At Zebra Marketing and SEO, we ensure that your website is fully optimized for mobile devices, providing a seamless user experience across different screen sizes.

Key Takeaway:

  • Invest in mobile-responsive design to enhance user engagement and improve search rankings.
  • Utilize Accelerated Mobile Pages (AMP) for faster loading times and better mobile experience.

2. Voice Search: The Shift in Search Behavior

Voice search technology has revolutionized the way people search for information online. With the advent of virtual assistants like Siri, Alexa, and Google Assistant, users are increasingly relying on voice commands to perform online searches. Optimizing your website to accommodate voice search queries can give you a competitive edge in the search results.

Key Takeaway:

  • Optimize your content to answer relevant questions that users are likely to ask via voice search.
  • Utilize structured data markup to enhance the visibility of your website's key information in voice search results.

3. Content Quality: The Power of Exceptional Content

High-quality, relevant content has always been crucial to SEO success, and in 2017, it remains a significant ranking factor. Search engines prioritize websites that consistently provide valuable content to their users. At Zebra Marketing and SEO, we excel at crafting compelling, keyword-rich content that not only attracts visitors but also establishes your website as an authoritative source in your industry.

Key Takeaway:

  • Regularly publish well-researched, comprehensive content that addresses your target audience's pain points and offers valuable insights.
  • Ensure your content is optimized with relevant keywords to increase its visibility in search results.

4. User Experience: The Foundation of SEO Success

Search engines, such as Google, increasingly prioritize websites that offer exceptional user experiences. From fast-loading web pages to intuitive navigation, a positive user experience can significantly impact your search rankings. At Zebra Marketing and SEO, we employ cutting-edge techniques to optimize the user experience of your website, ensuring it is user-friendly and engaging.

Key Takeaway:

  • Optimize your website's loading speed to reduce bounce rates and improve user satisfaction.
  • Create an intuitive navigation structure that allows users to find information easily.

5. Local SEO: Reaching Customers in Your Area

For businesses targeting a specific geographic region, local SEO plays a vital role in establishing a strong online presence. Local search results are highly influential when it comes to attracting potential customers who are actively seeking local products or services. At Zebra Marketing and SEO, we specialize in optimizing your website for local searches, ensuring your business appears prominently in local directories and search engine results pages.

Key Takeaway:

  • Optimize your website's content and metadata with location-specific keywords and information.
  • Claim and optimize your business listings on popular review and directory sites like Google My Business, Yelp, and TripAdvisor.

At Zebra Marketing and SEO, we understand the intricate dynamics of SEO and the constant changes in search engine algorithms. Our team of highly skilled experts is dedicated to staying up-to-date with the latest trends and implementing the most effective strategies to help you outrank your competitors. Contact us today and let us take your website's rankings to new heights!

Ezequiel Szafir
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Nov 8, 2023
Yoon
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Oct 16, 2023
Alexander Barrett
Thank you for sharing this article, which succinctly outlines the key SEO trends of 2017. Valuable insights for website owners and marketers alike!
Oct 3, 2023
Add Email
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Jun 27, 2023
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May 29, 2023
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Apr 30, 2023
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Apr 21, 2023
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Apr 17, 2023
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Apr 15, 2023
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Apr 12, 2023
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Feb 18, 2023
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Feb 3, 2023
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Jan 25, 2023
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I found these trends very insightful. Thanks for sharing!
Jan 15, 2023
Aj Ventura
I'm eager to implement these SEO trends on my website. Thank you for the guidance.
Jan 8, 2023
Ofelio Peres
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Dec 11, 2022
Of
Thank you for sharing this insightful article on the impactful SEO trends of 2017. It's a valuable resource for understanding and adapting to these crucial factors for website success!
Nov 28, 2022
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Oct 12, 2022
Janet
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Sep 17, 2022
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Sep 3, 2022
Benoit Gouban
As someone new to SEO, this article provided a clear overview of the latest trends.
Sep 1, 2022
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Aug 2, 2022
Vanessa Anna
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Jul 26, 2022
Craig Hunter
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Jul 7, 2022
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May 14, 2022
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Apr 9, 2022
Hashim Varsally
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Mar 30, 2022
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Mar 27, 2022
Mike Munson
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Mar 21, 2022
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Feb 27, 2022
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Feb 25, 2022
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Jan 27, 2022
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Jan 25, 2022
Nlwc
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Jan 25, 2022
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Jan 15, 2022
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Jan 4, 2022
Frank Digiovanni
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Dec 1, 2021
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Oct 23, 2021
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Oct 19, 2021
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Oct 10, 2021
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Sep 1, 2021
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Aug 16, 2021
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Jul 20, 2021
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Jul 11, 2021
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Jun 12, 2021
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Jun 1, 2021
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Dec 28, 2020
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Feb 24, 2020
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Dec 22, 2019
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Aug 31, 2019
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Aug 27, 2019
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I love how the article addresses the relevance of SEO trends in online visibility. Keep up the good work, Zebra Marketing and SEO!
Aug 24, 2019
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Jul 7, 2019
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Jun 26, 2019
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May 23, 2019
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Apr 26, 2019
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Mar 8, 2019
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Feb 17, 2019
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Dec 22, 2018
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Nov 30, 2018
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The insights provided here have given me a fresh perspective on the importance of SEO trends in improving website rankings. Thank you!
Nov 22, 2018
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